Sales Proposal Templates That Stand Out & Win Deals

What makes Storydoc better than PowerPoint or PDF?

With your same-old PowerPoint sales proposal format, you’ll never stand out, let alone engage.

Decision-makers and buyers have seen beautiful sales proposal PPTs and PDFs a thousand times before. Though pretty, they’re still static, dull, and hard to understand.

What is the goal of a sales proposal template?

The goal of a sales proposal template is to provide a structured and efficient way to present your product or service to potential clients.

It aims to persuade and inform, highlighting key benefits and solutions tailored to the client's needs, ultimately leading to a successful sale.

What makes a good sales proposal design?

1. Clarity and Simplicity: Use clear headings and concise language.
2. Branding Consistency: Incorporate your company's colors and logo.
3. Engaging Visuals: Utilize images and graphics to support your points.
4. Interactivity: Include interactive elements like clickable links or videos.
5. Storytelling: Craft a narrative that connects the client’s needs with your solutions.
6. Readable Fonts: Choose fonts that are easy to read and professional.
7. Data Visualization: Use charts and graphs to present data effectively.
8. White Space: Balance text and visuals with enough white space for easy reading.

Why use a Storydoc template instead of paying a design agency?

• Stroydocs are 2x more engaging than a typical agency-made sales proposal format
• Our templates cost a fraction of the price you pay an agency.
• With Storydoc you can produce content about 5x faster than using the legacy design approach.

What should a sales proposal template include?

1. Cover Page: With your company’s logo and proposal title.
2. Executive Summary: A brief overview of the proposal’s purpose.
3. Client Needs Analysis: Tailored section addressing the client's specific needs.
4. Solution Overview: Detailed description of your product or service.
5. Benefits: Clear explanation of how the client will benefit.
6. Pricing and Packages: Transparent pricing information and options.
7. Testimonials: Customer success stories or endorsements.
8. Terms and Conditions: Legal aspects and agreement terms.
9. Call to Action: Encouraging the client to take the next step.

What are the main types of sales proposals?

1. Formally Solicited: In response to an official request.
2. Informally Solicited: Based on informal client interest.
3. Unsolicited: Proactively sent without a specific request.
4. Renewal: For continuing an existing agreement or service.