Major Gift Proposal Templates That Inspire Donors

Grab a donor-focused major gift proposal template for persuasive content. Impress readers with interactive gift proposal design beyond PPT, PDF, or Word.

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Why use a Storydoc template instead of paying a design agency?

  • Stroydocs are 2x more engaging than a typical agency-made major gift proposal template.
  • Our templates cost a fraction of the price you pay an agency.
  • With Storydoc you can produce content about 5x faster than using the legacy design approach.

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What is the goal of a major gift proposal?

The goal of a major gift proposal is to secure significant donations from potential donors by clearly presenting the impact, value, and benefits of the proposed project or cause.

It aims to inspire and convince donors to make a substantial financial commitment.


What are the main types of major gift proposals?

  • Capital campaign proposals: For large-scale projects like building constructions or renovations.
  • Endowment proposals: To secure funds for long-term financial stability.
  • Program-specific proposals: For funding specific programs or initiatives.
  • Research funding proposals: Targeted at supporting research projects.

What should a major gift proposal template include?

  1. Introduction slide: Briefly introduce your organization and the purpose of the proposal.
  2. Executive summary: Summarize the key points of the proposal.
  3. Mission and vision: Clearly state your organization's mission and vision.
  4. Project details: Provide detailed information about the project, including objectives, timeline, and budget.
  5. Impact statement: Explain the expected impact and benefits of the project.
  6. Donor recognition: Outline how donors will be recognized for their contributions.
  7. Financial overview: Include a detailed budget and funding needs.
  8. Conclusion and call to action: Summarize the proposal and provide a clear call to action.


What makes a good major gift proposal design?

  1. Clear structure: Use headings, subheadings, and bullet points for easy navigation.
  2. Engaging visuals: Include charts, graphs, and images to support your points.
  3. Interactivity: Incorporate clickable elements for additional information or resources.
  4. Storytelling: Craft a narrative that connects emotionally with donors.
  5. Consistency: Maintain uniform fonts, colors, and formatting throughout the document.
  6. Professional look: Ensure all content is accurate, well-organized, and free of errors.
  7. Call to action: Highlight clear, actionable steps for donors.

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