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Event Sponsorship Package Examples That Win (+Templates)

See examples of sponsorship packages for corporate events that attract sponsors. Use our customizable sponsorship package templates to make your own deck.

Author Dominika Krukowska

5 minute read

Sponsorship package examples

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Short answer

What makes a good event sponsorship package?

A good event sponsorship package grabs attention, clearly shows the event’s value, and outlines audience fit, benefits, and engagement opportunities.

It’s polished, easy to follow, and tailored to sponsor goals—making it irresistible by showing exactly what they’ll gain from the partnership.

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What is an example of good sponsorship package design?

A great sponsorship package design keeps sponsors interested with interactive features and storytelling.

Content unfolds as you scroll, expandable text sections offer extra details without crowding the page, and multimedia, like videos, brings the event to life—showing rather than telling.

This dynamic layout pulls sponsors into the experience, making it easier for them to connect and see the event’s potential.


Here’s an example of good sponsorship package design:

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NOTE: This blog post will focus on corporate event sponsorship packages. If you’re a nonprofit looking for inspiration, check out our post containing the best nonprofit sponsorship packet examples. And, if you want to learn how to make your own deck, we’ve got a separate guide on how to make a sponsorship package.

Event sponsorship package examples that win partnerships

The best event sponsorship packages combine authentic brand integration, a clear value proposition, and engaging storytelling that pulls sponsors in.

In this post, I’ll show you some examples of sponsorship packages that you can learn from to create a proposal sponsors won’t want to pass up.

Health and fitness event sponsorship package

First up, I’ve got an amazing fitness event sponsorship example from one of our clients, Sandi Griffin.

Sandi’s a fitness coach rallying sponsors to support her event promoting health and fitness in response to the mental health and obesity crisis in Colorado.

From the start, the video on her cover slide, paired with her branding, pulled me right in. Then came the Problem slide—a masterclass in urgency that had me nodding along, especially when she touched on unrealistic fitness trends.

Sandi even covers impact from past events, a clear budget breakdown, and growth plans that show this is just the beginning.

If I were creating my own sponsorship package, I’d definitely be taking notes from her deck!

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Music event sponsorship package

Here’s another standout sponsorship packet example, this time for a music festival created by one of our clients. As a rock fan myself, I was instantly hooked by the promise of reunion sets and legacy acts.

Sure, the font size and chart over the video background could use a little work, but the way they’ve priced their sponsorship packages is seriously impressive.

With 19 different options (yes, I counted twice!), ranging from main stage VIPs to hydration station sponsors, there’s room for every sponsor’s budget.

It’s a fantastic example of making sponsorship accessible and customizable, so every brand finds the perfect fit.

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Fundraising event sponsor package

Here’s an inspiring event sponsorship packet from one of our clients, a nonprofit supporting human trafficking survivors.

Right off the bat, it opens with a powerful stat that tugs at your heart and makes you want to be a part of it—none of their members have returned to the sex trade.

What really makes this deck shine is the customizable sponsorship packages, with clear add-ons and package counts for every sponsor level.

I like how even with so much info, the expandable text sections and clickable tabs make it easy to follow and incredibly engaging.

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Corporate sponsorship packet

Here’s a fantastic corporate sponsorship package example, perfect for anyone organizing conferences or summits.

My favorite part is the past events slide, where new information unfolds as you scroll over a background photo—letting you absorb the details at your own pace, distraction-free.

I also love the robust marketing and promotion strategy slide. It shows sponsors exactly how their target audience will be reached—making it clear you’ve got a well-thought-out plan to maximize their visibility.

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General sponsorship tier

This sponsorship packet is similar to the previous one but even more versatile. It’s easily customizable, letting you pull in your branding or sponsor data with just a few clicks.

My favorite feature is the terms and conditions slide, which can double as a contract with a legally binding e-signature.

Or, if you’re keeping it informal for now, there’s an embedded calendar so potential sponsors can book a follow-up without leaving the deck.

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Summit sponsorship package proposal

What I love about this sponsorship package is how easily it shows potential sponsors the real value of supporting your event.

The data visualization slide is more robust than in other decks that only show one graph—it breaks down the target audience by age, gender, and profession, which is super helpful for those big-ticket tech events.

Plus, it’s paired with a clear benefits slide and a solid marketing strategy to reach that audience, so sponsors can see you’ve got a well-thought-out plan from start to finish.

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Conference sponsorship package proposal

This deck has a similar layout to the previous one, but it’s tailored more for AI companies. So if that’s your field, you’ll love how easy it is to customize and make the proposal truly yours.

One standout feature is the logo strip that showcases previous sponsors. With a built-in logo finder, all you need are website URLs, and the editor handles the rest.

If you’ve ever spent ages hunting for updated logos or removing backgrounds, you know what a huge time-saver that is!

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Virtual event sponsorship package

With more events going virtual or hybrid, this sponsorship package is perfect for showing the value and details of these formats.

You can create an experience that keeps sponsors engaged without them ever needing to leave the deck—like embedding videos from past events right into the proposal. It’s also optimized to look great on any device.

What really grabbed my attention, though, was the last slide. It has not 1, not 2, but 4 different call-to-action buttons, so potential sponsors can book a meeting right away or dive into additional resources first.

By making it as easy as possible for sponsors to get on board, you’re setting yourself up for a higher chance of success!

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Fashion show sponsorship package

This sponsorship packet grabbed my attention right away—and not just because I used to work in the fashion industry.

The video on the cover slide does a fantastic job of capturing the energy and excitement of the event, pulling sponsors in and making them want to keep reading.

The rest of the deck is clean and easy to follow, with just the right amount of info.

I love how you can tuck extra text under a “read more” button or switch between tabs, making it easy to digest the details without feeling overloaded.

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Awards sponsorship package proposal

When it comes to sponsoring awards galas, sponsors need to know the event’s goals and theme to see if it aligns with their brand’s mission and values.

That’s why I love how this proposal not only covers the logistics but also dives into the event’s theme and inspiration. You can even add a moodboard or link extra resources directly in the deck to bring it all to life.

The packages slide is super clear, making it easy for sponsors to see what they’ll get at each price point.

To make it even better, I’d suggest adding an à la carte options slide or an ROI calculator—perfect for attracting those larger sponsors who want more tailored insights.

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Event sponsorship package by EABC Thailand (static PDF)

This deck is perfect for events involving officials or Chamber of Commerce sponsorships.

I love how it offers different types of packages—one-off or yearly, financial or in-kind. It’s a great resource if you’re still figuring out your own sponsorship tiers.

The table isn’t the easiest to read, but with a bit of interactivity to display key stats, it has tons of potential.

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Virtual event sponsorship package by IMTC (static PDF)

This sponsorship package might not be the sleekest visually, but it has some smart features worth noting for modern interactive decks.

Since it’s designed for a virtual trade fair—something we’re seeing more of, along with hybrid events—it’s good to check out what works.

The exhibit floor plan feels a bit out of place for a virtual event, but it’s something sponsors will definitely find useful for in-person ones.

I also like the clear sponsorship options with a comparison table, plus the smart move of mentioning other events to attract repeat sponsors.

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Where to find interactive sponsorship package templates?

With so many events competing for the same sponsor dollars, you need a deck that stands out from all the brochure-like templates and static charts.

Interactive sponsorship package templates are designed with proven engagement tactics and can be quickly customized to feel tailor-made for each sponsor.

In just a few clicks, you’ll have a polished, personalized deck that grabs attention and keeps sponsors interested.

Give it a try!

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Dominika Krukowska

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

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