Fraud protection tools analyze each online transaction
By matching the buyers data against rules and machine learning intelligence
Leading to two main decisions - to approve or decline the transaction
But what about the unknown transactions that are not clearly fraudulent?
On average, 15% of transactions are labeled unclear or “grey”
Needing to immediately deliver the product, there is no time to manually review those transactions
Leading traditional fraud protection tools to simply decline the greys, resulting in a 16% decline rate
nSure.ai’s patent pending AI specializes in analyzing virtual good transactions and is able to separate the legit buyers from the actual fraudsters
Leading to a 98% approval rate - substantially higher revenue and customer satisfaction